Long John Silver's latest tagline is:
Sea food differently
Obviously combining the ideas of "see food differently" and "sea food" into a single thought, this tagline scores high for economy of words.
The tagline is often used in TV and radio spots in the first person by employees, or actors playing employees, that declare "I sea food differently." The first person usage conveys the idea that Long John Silver's is not only a different dining experience, but that the company's unique way of doing things permeates every corner of the company, or what executives might call a "top-down" adoption of the corporate vision.
All in all, I think this tagline is a win. It's short. It holds multiple meanings and something about it seems fresh, which can be hard to do in the often stale fast food category. My compliments to the copywriter.