Wednesday, June 3, 2009
Too much of a good thing, Part 3- Dogma over design
Why? Because a minimal purist got their hands on one more project with which they can slowly homogenize the world with their design manifesto. The “RE” brand of home items prides itself on what it calls a revolutionary use of turquoise. News flash: the native Americans were using turquoise beads for hundreds if not thousands of years before a designer ever set foot here, and my grandmother had a closet full of turquoise that was all the rage in the 60s. The turquoise is jarring at best and fails monumentally at communicating comfort, home or style. And best of all, the way the packaging is designed now, they’ve managed to strip it of any boxes or separated areas, erasing any hierarchy of information that might assist a real consumer in decoding important information at a glance. But I suppose that is all part of the utopian design future.