The all-white packaging din has officially hit full force. Carrefour, the world's second largest retailer after Walmart, has jumped on the blandwagon. No, that's not a typo. Once, the minimal, all white looks the exclusive purview of high-fashion brands. Now, it's bland-on-white hysteria sweeping the world as fast as the zombies in 28 Weeks Later. Can simple-on-white be done well? Sure. Should you maybe veer away from it for a while, seeing as how it's a style we can now equate to the discount store brands of giant discount stores? Worth considering.
Showing posts with label Carrefour. Show all posts
Showing posts with label Carrefour. Show all posts
Monday, July 20, 2009
High-style like it's going out of style
The all-white packaging din has officially hit full force. Carrefour, the world's second largest retailer after Walmart, has jumped on the blandwagon. No, that's not a typo. Once, the minimal, all white looks the exclusive purview of high-fashion brands. Now, it's bland-on-white hysteria sweeping the world as fast as the zombies in 28 Weeks Later. Can simple-on-white be done well? Sure. Should you maybe veer away from it for a while, seeing as how it's a style we can now equate to the discount store brands of giant discount stores? Worth considering.
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